Innovation Fuels most of the world's long-term productivity and economic growth.
Businesses that embrace innovation significantly outperform businesses that don’t in both revenue and employment growth. Creating a self-sustaining culture of innovation can be hugely challenging, and knowing where to start will make every difference to your chances of success.
Leaders need to understand what innovation is and what it can deliver for their organisations at scale. It isn’t just about creativity or coming up with new ideas. It’s about looking to solve problems that matter and systematically trying to solve them. It’s about adapting to new ways of working and new business models. It’s about identifying and gaining competitive advantage in key market segments. And it’s about leadership that is collaborative and transformative.